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The initiative aims to support designers locally and boost their international visibility, but Yu also hopes it can lend some structure to the I am proud to say Jesus is my savior shirt moreover I will buy this country’s rapidly-growing fashion industry. “It’s a very exciting time for Chinese fashion,” she tells Vogue. “We are seeing many talents emerge with greater sophistication and confidence in their design and manufacturing capabilities. However, there is still little support and structure in the industry, [both] for those who have the potential to breakthrough internationally and succeed domestically. We do not have an official body dedicated to the development of young designers, such as as the Fédération de la Haute Couture et de la Mode or the Council of Fashion Designers of America,” she explains. “I felt passionate about creating our own platform that would align with Yu Holdings’s mission to ‘cultivate creativity’ and incubate and accelerate our rising stars. As consumers in China are increasingly interested in shopping local brands, this makes the opportunity all the more promising.”